TransTip: Sending Season’s Greetings to your Clients

Sending Christmas and New Year e-cards to all your clients should be a very strategic marketing step. First, you remind old clients of yourself and second, you remind new clients […]

The New 50,000 Bill from Banque du Liban

Remember last year’s infamous 50,000 LBP banknote that BDL wanted to roll out on Lebanon’s 70th Independence Day? It was so hideous that we forgot about it in a flash […]

TransTip: On Offering a Free Word Count for a Potential Client

Do not offer a free word-count service for potential clients who are not even sure if they will be giving you the job or not. Instead, give them your rate […]